Diploma in Digital Marketing

The Ateneo Center for Continuing Education (CCE) is offering a Diploma in Digital Marketing.

This program is being offered in collaboration with Blue Blade Technologies, Inc. and the Internet Mobile Marketing Association of the Philippines (IMMAP).

Here are some people you might be interested in: Marleth Calanog (Sales Head - Ateneo CCE), Arlene Amarante (Education Committee Head, IMMAP), Glenn San Luis (Executive Director - Ateneo CCE), Arthur Policarpio (President - IMMAP), Hans Roxas-Chua (President - Blue Blade Technologies), and Coni Cruz (Program Manager - Blue Blade Technologies).

Topics covered by the Diploma in Digital Marketing:

Web Development
Web and Email Advertising
Social Networking
Social Media
Blog Marketing
Search Engine Optimization
Mobile Advertising
Emerging Trends in Digital Marketing
Segmenting, Targeting, and Positioning
Ethics and Legal Issues
Integrated Marketing Communications

The Diploma in Digital Marketing Program kicks off on Sept. 25, 2009 and allows you to interact with subject matter experts and classmates in a face-to-face setting, as well as through online discussions.

You can also catch the one-day introductory course "Digital Marketing Made Easy" on July 30, 2009 which will give you an overview of the program. For details, please call +63.2 830-2050 (Ateneo CCE).

[ First posted on 07/13/2009 by Manuel Viloria ]



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