Free Prize Inside (Seth Godin)

I was browsing through the shelves at Powerbooks in Megamall, when this brightly-colored business book caught my eye. Free Prize Inside! Whoa... is there actually a free prize inside the book? So I opened it and out popped...

...a refreshing look at how anyone, even the quietest employee, can help grow your company or business. It involves revealing the Free Prize that lies hidden under your very nose.

After reading it a couple of times, I wondered if the exciting concept will take off among businesses here in the Philippines.

It's been 3 months now, and a Seth Godin Free Prize actually appeared... right here on the internet!

Ken Evoy read Seth Godin's book and came out with a Free Prize for SiteBuild It.

(SiteBuildIt is a tool that helps you grow your web business. It guides you so that you come out with web pages that get found by search engines and, more importantly, by your future customers. SiteBuildIt is used even by 14-year olds with enviable financial success.)

Ken was floored by the following four concepts:

"Focus on the unsatisfied."

"Make An Invisible Service Visible."

"The free prize transcends the utility of the original idea."

"When you identify what's broken among your competitors,
you've found a free prize."

The result? Seth Godin's Free Prize... In action, right here on the internet:

» Click Here To See The Free Prize In SiteBuildIt!

(NOTE: When you see the corkboard, click on the Yellow and Blue notes. The one marked "Growth & Self-Reliance" will reveal the story of 14-year-old Nori who now earns on the internet because she took a vacation and wrote about it!)

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[ First posted on 01/20/2005 by Manuel Viloria ]



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