Pizza Hut and Email Ads

Got email recently from Pizza Hut's Customer Service (csc@pizzahut.com.ph) about their latest product, Roast Beef American Classic Pizza, except that my email program didn't seem to properly display the images that they wanted me to see (html email).

I remember giving them a special email address, and it took them around 4 months before they started using it. Thankfully, they haven't shared that email addy with others.

I wonder if we'll see more Philippine companies using email for their marketing efforts. Maybe they should try email marketing with the help of sequential autoresponders.

[ First posted on 08/27/2002 by Manuel Viloria ]

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